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The numbers on how long it will take to get your content noticed

20 You: “Yes, Karen, I get this whole content marketing malarkey. I realise I’ve got to write blogs and create content that is relevant and helpful for my target audience. But I’ve done that. I’ve… Read More

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How Xero puts on such an excellent event (and how your accounting firm can too)

For accountants, attending an event like Xerocon is a highlight of the year. Many firms bring multiple team members, and some bring the entire team. It’s the least accounting-like event of all, with free ice… Read More

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What are the best social media channels for your accounting firm?

There are so many social media channels to choose from: Facebook, Instagram, Twitter, LinkedIn, Snapchat, Pinterest and Medium…and there’s always something new coming up as well! But does your accounting firm need to be on every social… Read More

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Xerocon London – get ready!

The countdown to Xerocon London is well and truly on! The event is huge: amazing sessions and a lot of really great exhibitors! It can be hard to get around to all the stands and… Read More

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Xerocon London: SWAG to look out for!

Xerocon London has sold out and looks set to be even bigger this year! Great speakers, inspiration by the bucket load.. and some pretty cool swag to pick up if you’re attending. Here’s some of… Read More

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Are you being a good accountant… to yourself?

“You’ve got to start by being a bit selfish,” Paul Barnes of My Accountancy Place told me. We were having breakfast in Manchester and talking about a guide I’m writing called “The Traits of the… Read More

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How to use Xerocon to make your marketing – and your accounting firm – better

For those who are going to Xerocon London in a few weeks’ time (or if you’re not, but attending some other event for accountants), there is a great deal that can be done to enhance… Read More

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About Us

From cloud accounting software to making tax digital, you don’t have to explain the technicalities of accounting to us. Let’s skip to the good marketing stuff.

Meet the team