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Content Marketer

Learn. Get inspired. Do better marketing.

You may have learned some bad marketing habits over the years. This practical 12 month programme built exclusively for accountants will re-train you how to do content marketing that actually works.

How does it work?

Discover why and how content marketing is more powerful for accountants than any other marketing efforts you could possibly make. Get the hands-on training that helps you generate the content that will help deliver leads for your firm.
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Group Sessions
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Homework
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Content Calendar
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Join Community

Attend an online session each month on a key topic of content marketing. Ask specific questions to our team and get them answered so you can get marketing.

Complete simple, practical homework items that will help you apply what you’ve learnt in each session.

Use our template to build your own content calendar. Add specific actions around blogging, website updates social media, and more.

Get invited into our unique PF Community Slack forum, so you can talk with our team and other accountants around the world.

12 Sessions

Each session builds on the previous one so every month your marketing is better.
Choosing your niche
Choosing your niche

Everyone has a niche or specialty area. You just have to find it.

Marketing by issue
Marketing by issue

Content marketers begin with the issues and problems your clients face – not a product to sell.

Good Content
Good Content

The power of good content to draw in the right kind of prospective clients.

Branding
Branding

Create a simple branding identity so your marketing is consistent and has impact.

Graphic Design
Graphic Design

Discover the power of graphic design to turn good content into great content.

Website
Website

Turn your website into a lead machine with good content marketing.

Email Marketing
Email Marketing

Choose and use an email marketing system that is simple, practical, and integrated with your website.

Follow up
Follow up

This can make or break your marketing, and most accountants miss out.

Blogging
Blogging

Discover how to come up with blog topics, and why it's so important for you and your team to be involved.

Events
Events

Deliver and market the right kind of events that fit your and your clients’ needs.

Campaigns
Campaigns

Boost your stackable content marketing by one-off campaigns for a quick win.

Ongoing Marketing
Ongoing Marketing

Don’t lose focus! Keep up the momentum by pressing on in an organised manner.

Feedback and Success

These Content Marketer members are putting into practice everything they learn to show their expertise.

Every darn month…Honestly the CM sessions are one of the best parts of the month, leave them hugely motivated but I’m getting frustrated that I don’t get the opportunity to enact all the ideas I (we) have. Work gets in the way but that must change

Jonathan Bareham
Jonathan Bareham

Raedan Chartered Accountants

I had about ten new leads in the two months since joining the programme, totalling £35k. The work that was accepted in that time was £14k. The way I see it is that this is directly attributable to the Content Marketer, which has made me more conscious about marketing and that therefore attracts new leads. So thank you!

Scott Johnson
Scott Johnson

Scott Johnson

Why create content yourself?

Why create content yourself?

It’s critical that your content belongs exclusively to your firm – based on your way of doing business, your clients, their needs.
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Join from anywhere  in the world

Join from anywhere in the world

Log in, watch, and ask questions in each month’s Q&A session
Join Now

Pricing

£99/month + VAT per month
Discounts available for Social Marketers - just ask

Content Marketer Blog Posts

Stay up to date
Content Marketer FAQ’s
Content Marketer FAQ’s

When does the next content marketer programme start? The next CM programme kicks off in September….but as it happens that one is going to be a 12 week programme, not a 12 month one. Instead… Read More